Based in Hong Kong, New Bright has been around since 1955 and produces radio control and remote control vehicles, train sets, and electric toys and accessories. Ranging in size from a big 1:6 to a hand-size 1:24 scale, in addition to cars, trucks, and jeeps there are several boats and motorcycles. New Bright Toys include officially licensed Chrysler, Dodge, Ford, and Chevrolet products.
The ready-to-run New Bright RC toys are usually full function with forward/reverse and left/right steering, use rechargeable battery packs, and often come in multiple colors and frequencies for each style of vehicle. Some models have working lights, realistic engine sounds or music, spinner wheels, high & low gear selectors, and 2 speeds. Many of the larger models have 4-band selectable frequencies. Most toys are for ages 8 and up.
1:6 Scale Cars and Trucks:
In 2005 the International CXT [ Guide Review of CXT ] in red or silver dominated store shelves then the Hummer began showing up over the next several months. Other big New Bright vehicles include cars like the Ford Mustang GT, Nissan 350Z, and Porsche Carrera GT and trucks like the F-150.


1:10 Scale Cars and Trucks:
In addition to a 1:10 scale CXT and Hummer, New Bright has a Ferrari, Jeep Rock Crawler, Range Rover, Land Rover, and luxury or sports cars from Porsche, Mercedes-Benz, and Corvette.


1:14, 1:16, 1:24 Scale Cars and Trucks:
There are fewer models in smaller scales but you can find the popular F-150, Hummer H3, and Jeep Wrangler in most of these sizes. A GM 100th Anniversary Assortment in 1:16 scale offers the Cadillac Escalade, Hummer H3, Pontiac Solstice and Cadillac XLR-V.
Other New Bright RC Toys:
New Bright also produces a small variety of boats, motorcycles, and Preschool Tool Trucks: Buzz Saw, Chain Saw, Impact Drill.
New Bright Industrial Co., Ltd.:
9/F., New Bright Bldg., 11 Sheung Yuet Rd.,
Kowloon Bay, Kowloon, Hong Kong
New Bright Customer Service, P.O.Box 1012, Wixom, MI 48393
New Bright Customer Service, P.O.Box 1012, Wixom, MI 48393
Where to Buy New Bright RC Toys:
Found at major toy retailers like WalMart, KB Toys, and Circuit City, you'll have to shop around to find some specific models. Or, contact their Customer Service Department by phone or email to find a retailer near you. New Bright does not sell products directly to consumers but you can order select replacement parts from them such as an antenna that works on all their RC vehicles.
Take a Look Inside a Radio Controlled New Bright Jeep:
You'll have to remove a lot of screws and remember exactly how all the parts fit together if you take apart a toy RC. Or, if you're just curious, take a look at this step-by-step teardown of a typical radio controlled toy truck. This one happens to be a New Bright Jeep. Additionally, if you find that after a while your RC toy has stopped working, this tutorial may help you know where to look to find the problem and hopefully fix it.

